907.529.2391 | mary@barbergp.com

Catalyst for Community Change

Catalyst for Community Change 2017-04-24T16:39:19+00:00

Project Description

Kaladi Brothers Coffee is a locally-owned roaster in Alaska. One of their core corporate values is being a “catalyst for the community.” Each New Year’s Day, the baristas volunteer their time so all coffee sales are donated to a community nonprofit. For two years, I worked with the company to publicize the event and help increase their social media footprint, resulting increased contributions to employee-chosen community partners.