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Reflections on Life’s Journeys

ShareTweet June 1 is a milestone for me. It’s the day, 14 years ago I opened the door to The Barber Group. But the journey really didn’t start there. 40 years ago this month I graduated from high school having spent two years working on the school newspaper and learning a true love for writing. […]

When Super Bowl Advertising Gets a Bit Personal

ShareTweet Sunday’s Super Bowl was great. I know the score was a blow out but it was the first time the Seahawks have won a Super Bowl and I’m from the Northwest so consider it my team. Many of us were watching the advertising as much as we were watching the game. And you can […]

Relationships Remain Key to Success

ShareTweet After more than 30 years in public relations and communications, I have seen lots of changes. What hasn’t changed, thankfully, is the value of relationships. With professional stints in several US cities working with clients throughout the US I’ve met some people and maintained friendships throughout the country. I regularly have people ask why […]

Engagement Is Critical for Today’s Communicators. Getting there is Hard.

ShareTweet Most of us who’ve been involved in social media for a few years now understand engagement is key to success. Companies everywhere are looking for ways to grab a bigger piece of this pie than their competitor as they believe it’s their ticket to success. But I wonder if the solution might be easier […]

How Teaching a Language and Vine Go Hand in Hand

ShareTweet Here in Alaska there are numerous discussions around preserving Alaska Native cultures. Many elders are working hard to teach their children the traditions important to their ancestors. It’s something those of on the outside often watch with great interest. In many ways it’s no different than passing down our family traditions but seems more […]