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I’m Engaged. Are You?

ShareTweet In social media that is… Today’s communications professionals are involved in social media more than almost any other profession. Most of my colleagues understand the need to be part of the online networks and we understand why it might be confusing for others, or why they just don’t see the value. We recognize that […]

Facebook News Feed Changes…Again

ShareTweet Most people enjoy Facebook as a social sharing tool, way to reconnect to childhood friends, and to stay abreast of current news and events. For communicators, Facebook is also an important tool for listening, communicating, and branding for the companies we represent. That’s why when Facebook changes things around, especially just when we’ve become […]

What Exactly IS Public Relations?

ShareTweet Last week, SoloPR joined the Social Media chat group for our weekly discussion on all things public relations. It was an incredible hour with lots of very thoughtful comments all around. Most of us are hoping this group chat becomes a regular occurrence. But the realization hit me – again – that many don’t […]

Oh what a tangled web we weave, when first we practise to deceive!

ShareTweet This phrase from Sir Walter Scott (Scottish author & novelist, 1771 – 1832) has been coming to mind a lot lately as we learn of communicators practicing in deceiving manners. It’s very frustrating for the thousands of professionals who practice with ethical standards and commitment. It doesn’t seem that hard to me to observe the […]

Six Tips for Making the Most of PRSA’s International Conference

ShareTweet This week, like many of my colleagues, I’m scrunching my work week into about 4 days before heading to Orlando for the Public Relations Society of America’s International Conference. Coming from Alaska, I’m also looking forward to some warm sunshine. This conference is my largest professional development expense each year but it pays dividends well […]

Social Media and PR – Living together in Peaceful Harmony

ShareTweet Almost every day I see another discussion about who owns social media, whether social media will completely reinvent the profession of public relations and on and on. I’m not going to weigh in and answer any of those questions because, quite frankly, I don’t think it matters. Instead I’d like to offer my own […]