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What Exactly IS Public Relations?

ShareTweet Last week, SoloPR joined the Social Media chat group for our weekly discussion on all things public relations. It was an incredible hour with lots of very thoughtful comments all around. Most of us are hoping this group chat becomes a regular occurrence. But the realization hit me – again – that many don’t […]

To Blog or Not to Blog, That is the Question

ShareTweet This morning’s Solo PR chat started with a robust discussion about blogging; whether or not to make your blog your home page. This quickly changed to a much broader discussion about blogging in general. The typical answer to questions like this is…it depends. As with all aspects of public relations or strategic communication, a […]

Don’t We All See The World Through Colored Filters?

ShareTweet Are you seeing the world through rose colored glasses? This phrase has often been on my mind recently as we’re mired in divisive political discussions and this last week in the Komen/Planned Parenthood debacle. It has caused me to wonder if we can ever be unbiased, or ever read straight news stories. I realized […]

Quick tips to making smart giving choices

ShareTweet This week’s news regarding the Susan G. Komen Foundation and Planned Parenthood sent shock waves around the world. Regardless of where you stand on the issue, this has been an important lesson in the power of social media and individuals to affect a decision. This has affected me, and many of my friends and […]

Successful PR Plans are a balance of new & old tools and tactics

ShareTweet Last week, the conversation here was about ways to listen (and hear) and on joining the conversation on the Internet. In this post, I want to tie social media/electronic tools back to the traditional tools many of us cut our public relations teeth on. In the late 1970s when I began my career, we […]

Strategies and Tactics – What’s the Difference and Why it Matters

ShareTweet I’ve posted quite a bit about the importance of planning before beginning a communications program. As strategic guides for management, we need to keep our eye on the goals and objectives of our plans. It makes us look smarter to management and also guides us through the year. Once you’ve completed measurable goals and […]